Social Media Marketing

Build consistent brand visibility and meaningful audience engagement across Instagram, Facebook and LinkedIn.

What's Included

Social Media Marketing That Builds Real Presence

Content Strategy

A clear monthly content plan aligned to your business goals and audience interests.

Creative Content Production

Scroll-stopping graphics, reels, carousels and captions produced monthly.

Instagram & Facebook Management

Consistent posting, community engagement and account growth across platforms.

LinkedIn Marketing

B2B-focused content and profile optimisation for professional services businesses.

Audience Engagement

Active community management — responding to comments, DMs and mentions.

Monthly Analytics

Clear reporting on reach, engagement, follower growth and content performance.

Who It's For

Is Social Media Marketing right for your business?

Social media works best for businesses whose customers are active on visual platforms and where brand consistency influences purchasing decisions.

Beauty & Wellness

Salons, spas and fitness studios whose customers discover businesses on Instagram before visiting.

Restaurants & F&B

Food businesses sharing dish photos and daily specials to drive footfall and reservations.

Retail Brands

Shops and D2C brands building product awareness and community around their brand identity.

B2B Professional Services

Consultants and agencies using LinkedIn and Instagram to build authority and attract inbound enquiries.

Education & Coaching

Institutes and coaches building an audience and promoting programmes through regular content.

Hospitality & Events

Hotels and event venues showcasing spaces and creating aspirational content that drives bookings.

How We Work

Our Social Media Marketing Process

A structured approach to building a consistent, engaging social presence that reflects your brand and generates real business results.

01

Account & Audience Audit

We review your current social media presence — content performance, follower demographics, engagement rates and competitor benchmarking. We identify what's working and what needs to change before building the new strategy.

02

Content Strategy

We define your social objectives, content pillars (3–5 themes your account will consistently cover), posting frequency, platform priorities and tone of voice. The strategy is built around what grows your business, not just engagement numbers.

03

Content Calendar & Production

We plan, produce and schedule a monthly content calendar covering all formats — Reels, carousels, static posts and stories. You review and approve content before it's published. Every piece has a specific purpose in the strategy.

04

Community Management

We actively monitor and respond to comments, DMs and mentions. Engagement signals to platform algorithms that your content is valuable and builds genuine trust with your audience.

05

Profile Optimisation

We optimise your Instagram bio, highlights, Facebook page and LinkedIn profile — ensuring every platform is professionally presented and clearly communicates your value proposition.

06

Monthly Analytics & Reporting

We track reach, engagement rate, follower growth and link clicks monthly. We report on what worked, why specific content performed better and adjust the strategy based on data — not guesswork.

FAQ

Common questions about Social Media Marketing

Instagram and Facebook are the starting point for most B2C businesses in India. LinkedIn is important for B2B professional services. We recommend focusing on 2 platforms done well rather than spreading thin across 5. We'll advise which platforms give you the best return for your specific audience.

Consistency matters more than volume. Posting 3–5 times per week with quality content outperforms daily filler posting. For most businesses we recommend 3–4 Instagram feed posts per week, regular stories and 4–8 Reels per month — adjusted to your capacity and goals.

Organic social (unpaid) builds your brand presence and engages existing followers. Meta Ads (paid) amplify your reach to new audiences beyond your following. Both work best together — organic builds trust, paid generates immediate enquiries.

We measure reach, engagement, website clicks and direct message enquiries generated through social. For businesses with clear lead funnels, we track how many enquiries originate from social channels. Social media also improves brand recognition that lifts conversion rates across other marketing channels.

Let's create a social media strategy that builds your brand and generates enquiries.